It seems like it's always Black Friday in Myeongdong. The crowds certainly suggested so. We came on a chilly Tuesday night in the middle of February and it still seemed as if Christmas was just around the corner.
We ventured into Style Nanda wondering what the fuss was about. This store leveled up when it came to Korean quirk. It was a "hotel" and each level had a different theme.
The ground floor was packed with women trying on different types of makeup. It was the sort of crowd that makes one wonder at first glance if there were a celebrity inside. No star in there, just makeup.
Next level up was a "bedroom" where clothes were hung up in the closets. Then there's the "bathroom". Look, you can try on lipsticks by the sinks! When we were there, apparently there was a promo going on where they give you a set of keys and you pick one that you think will open one of the "hotel doors". If you open one, you get a prize! It was too crowded when we went though, there was no way we would have had time to do that.
My favorite level is the "laundry room", because who thinks of putting a washer and dryer in the store? :) Further upstairs, there's an actual cafe where you can drink more bland Korean coffee.
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| Where are the shoppers? This level was way up in the upper level. Most shoppers stayed in the ground floor makeup area or the second and third floors. |
So what about the clothes? Well, Korean street fashionistas (if you can find them among the sea of black parkas) wore either an oversized sweater over a super short skirt finished with high heels. In winter.
Or they resort to these big, boxy jackets that at first seemed off to me, but after seeing them so many times, heck I wanted to buy one of my own!
(As an aside, I do realize I need to up my creepy street fashion game, so I get actual style shots instead of these back shots lol. Tips? )
Back out onto the streets, street vendors have set up shop next to the food stalls...
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| What did I say about oversized sweaters? And these cartoon characters. Oh yes, these are for grownups. |
Even those stores that have actual retail space in a building bring out their wares in a bid to entice customers who may just be around for the atmosphere. Down here, there are racks and racks of short skirts and oversized sweaters, or the black parkas. Pick your uniform.
Yeah, Korean fashion. It's not for the faint of heart.
Xoxo,
Karrisa and Ketie
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